Product | Yahoo Content Teasers
Yahoo Content Teasers offer an opportunity to engage with users while driving premium monetization via native supply. Content Teasers leverage Yahoo’s wide-ranging, engaging content, including the following:
- Yahoo Finance: #1 Business Website
- Yahoo News: #1 News App in Google Play Store
- Yahoo Sports: #2 Sports Website
- Yahoo: Tech, Movies, Travel, Style, Music, Politics, Autos and more!
Content Teasers will be available across platforms, including desktop, tablet and mobile.
They will have global coverage and will be available in the following territories: USA, UK, Brazil, Indonesia, Taiwan, Germany, Italy, India, France, Mexico, Hong Kong and the Philippines.
The Yahoo Content Teasers API provides a JSON stream of trending article headlines from the Y! Network plus premium ads from Yahoo’s Native Ad and CPI marketplaces.
Why Content Teasers?
- Drive world-class engagement with Yahoo’s unparalleled reservoir of O&O and partner-hosted content
- Because the content stream consists solely of Yahoo ads and content, stream slots are treated as premium inventory
- API allows for flexible, seamless native rendering
- Client-to-server API
- Headlines click through to Yahoo O&O pages, which when applicable, can be opened via the in-app browser
- Yahoo collaborates with you on design implementations and optimizations
Please contact your Partner Manager if you would like to learn more.